Jan Diaz is the President and CEO of the Better Business Bureau Serving Northern Indiana, leading with a passion for building trust and helping businesses and consumers thrive. She stepped into the role in 2025 after serving as Vice President, COO, and as a member of the BBB Board. Her career spans higher education, nonprofit leadership, and business development, including roles at Ambassador Enterprises and Indiana Wesleyan University. Originally from Chicago, Jan has become deeply invested in the Fort Wayne community, previously serving on the First Fridays Fort Wayne Board as Director of Women’s Events, where she created meaningful spaces for women to connect and grow. Known for her people-first approach and ability to energize others, she is committed to strengthening partnerships and fostering an environment where businesses and individuals across Northern Indiana can flourish.