GROWING BROKE?
HOW IS THAT EVEN POSSIBLE?
You never imagined. The year your business’s revenues finally broke through. In a big way.
Years of hard work and sacrifice building to this moment of—a drained bank account, a dwindled credit line and diminished owner assets.
“If I can just scrape through, it will be my most profitable year.” But where is all the cash? This was not the reward you expected. (Why had no one warned you about “rich on paper”?) More importantly, what happened and how can you fix?
Don’t confuse revenue growth with success...
|