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11.08.17
Pittsburgh: A city of possibilities rich with lessons for us all
We’ve heard a lot recently how the Rust Belt is taking advantage of its assets to more fully express itself as a node of innovation and entrepreneurship. By capitalizing on its business climate and infrastructure, it makes the former Rust Belt a great place to work, learn, and play. Pittsburgh is a great example of that phenomenon […]
Read More11.02.17
Are you a job holder or business owner?
40% of all U.S. working adults will be self-employed by 2020. This shift in the composition of business establishments in the U.S. will necessitate changes in how job holders adapt their thinking more toward a business owner mentality. A job holder (JH) focuses on their work process—a necessary function. They are most concerned with their functional role […]
Read More10.27.17
4 Principles of Life for Entrepreneurs
Four principles of life help guide Jamal Robinson, Founder and President, Desiar Handcrafted Eyewear. At an event co-sponsored by The NIIC and Indiana Wesleyan University, and made possible through grant funding by The Lilly Foundation, he shared about his experiences launching his company. He encouraged young entrepreneurs with four principles or four words to live […]
More10.25.17
3 Tenets About Marketing to Millennials
You’ve likely read about it at some point—Millennials have buying power. If you’re marketing a product that targets this generation, you best be sure you have internalized these three tenets: 1. They are equally concerned with your product’s value statement as the story behind it. No longer can you solely rely on the merits of selling a […]
Read More10.18.17
National Women’s Small Business Month
October is National Women’s Small Business Month, a perfect time to highlight the many accomplishments of women entrepreneurs and small business owners across the nation, as well as right here in our own community. Did you know Fort Wayne is home to one of two U.S. Small Business Administration (SBA) designated women’s business centers (WBCs) […]
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