04.24.19

Finding a business partnership that is right for you

Photo by Amy Hirschi on Unsplash A business partnership can solve some problems yet create other challenges and problems. Of course, inventorying and weighing the pros and cons is a crucial first step if you’re thinking of going this route. Finding the right partner and ensuring the compatibility of the relationship is nothing to rush […]

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04.23.19

A Marketing Case Study: Earth Day 50 Years Later

Image by OpenClipart-Vectors from Pixabay World Earth Day is Monday, April 22. Each year, the world’s largest environmental movement unites people from nearly 200 countries. According to the Earth Day organization, “Earth Day broadens the base of support for environmental programs, rekindles public commitment and builds community activism around the world through a broad range […]

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04.15.19

Technology is not a substitute for quality relationships and human interactions

Photo by Lukas on Unsplash A recent prediction in Fortune Magazine had an A.I.Expert say Automation Could Replace 40% of Jobs in 15 Years, but wait – is that possible in sales? There’s no question that technology (AI, AR, machine learning and the like) will continue to transform the industry landscape. But if you think […]

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04.04.19

Time for a culture shift? Try these 5 tips

Photo by Ian Schneider on Unsplash Cultural change in any organization must come from the top down. And the adage, “the small things are the big things” applies here when it comes to effecting change in a workplace setting. While culture can seem nebulous or intangible, it really does matter. Research shows that talent increasingly […]

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03.28.19

Stronger together: the case for entrepreneurial networks

Photo by Hans Peter Gauster, Unsplash One of the terms used in the Accountable Care Act is Essential Health Benefits (EHB). Theoretically, EHB’s was put in place to cover the care people need. This same concept can be applied to the Essential Business Builder Tools. One of the most essential tools in building a business […]

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